SMOORE FEELM Wins iF Design Award 2020

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"Feel Every Purely Smooth Moment"
Smoore Feelm

FEELM, an atomization technology brand and a business unit of SMOORE, wins the iF Design Award 2020 for its Disposable Paper E-cigarette, an innovative product equipped with a new eco-friendly paper, the outer layer of which can be torn off before passed on to another user.

With the environmental issue of e-cigarettes receiving more and more concerns, it is good news that some manufacturers are taking it seriously in their practice. The Disposable Paper E-cigarette, winner of 2020 iF Award, is a work by FEELM, an innovative atomization technology brand.

The FEELM product features a new eco-friendly paper, which improves the degradability to a staggering rate of 76% in volume when compared with regular plastic ones. Also, the multi-layer paper-rolling design is characterized by hygiene and social functions. The used outer layer of the mouthpiece can be torn off before it is passed on to the next 15 users. This design protects personal health and spreads the concept of environmental protection while socializing among adult smokers.

The iF DESIGN AWARD is a world-renowned design competition in product, packaging, architecture, service design, etc. First awarded in 1953, it is the oldest independent design seal in the world, a symbol of outstanding design achievements that focuses on the innovative power of design.


FEELM is an innovative vaping technology invented in 2016 by Smoore International Holdings Limited ("Smoore"), a global leader in offering vaping technology solutions. FEELM combines metal films with ceramic conductors to achieve improvements in material and structural science.

The metal film design of FEELM creates a wide heated surface that applies temperature, ensuring instant vapor generation. FEELM has been adopted widely in many leading closed pod devices and over 1,300 patents had been applied for in China and overseas, of which more than 600 patents had been granted.


Smoore International Holdings Limited ("Smoore") is a global leader in offering vaping technology solutions with advanced R&D technology, strong manufacturing capacity, a wide-spectrum product portfolio, and a diverse customer base. According to Frost & Sullivan, Smoore was the world's largest vaping device manufacturer in terms of revenue, accounting for 10.1% of the total market share, in 2018.

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