British Columbia Implements New Vaping Action Plan

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Last November, the Canadian province of British Columbia announced the "leading-edge" vaping action plan, and it recently implements this regulation with great effort.

Because of the enacted regulation, the content, flavor, packaging, marketing, advertising, and sale of vapor products in British Columbia are restricted. To reduce the number of young vape users, the ministries of Health and Education in British Columbia will consider establishing a provincial youth advisory council and developing, piloting, and launching youth-informed strategies.

Adrian Dix, Minister of Health, said:

"We heard from young people across the province that vaping companies are targeting them with a product that poses real and serious health and addiction risks."

"That's why we are bringing in regulations to keep vapour products away from developing lungs and to prevent nicotine addiction. We know youth are eager to get involved in this action, and I've seen promising work through early youth engagement to help influence their peers and stop this dangerous trend of addiction."

According to the Public Health Act, this new E-Substances Regulation not only restricts the level of nicotine in vapor pods and e-liquids no more than 20mg/ml but also requires retailers to sell only vapor products in plainly packaging and with health warning labels. Existing retailers are allowed to adjust their business and vaping products in the transition period, until Sept. 15, 2020. And if new retailers plan to enter the market and sell vape products, they need to accept and comply with the regulation.

Besides, the regulation now prohibits all the sales of nicotine-cannabis blended vapor products and non-nicotine products.

According to the Tobacco and Vapour Products Control Regulation, all advertisements of vaping products in places where youth can access are banned, such as hearing or seeing ads at bus shelters or community parks. Moreover, the flavored vaping products, which attractive to teens, are restricted and could only be purchased by adult vapors, which are attractive to youth, to adult-only shops.

In September 2020, the provincial youth advisory council will be launched through a partnership between the ministries of Education and Health. The council will be established next month and will also monitor and evaluate the plan's overall impact, according to the press release.

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